Spring 2023

Type of Culminating Activity

Student research paper


The idea behind my capstone project is to determine how to make a podcast engaging and fulfill a thorough customer journey. The average podcast can lack engagement, integrative branding, and the overall sense of community. By building an interactive website with engaging content, we can build a community that forms a strong brand name and recurring customers. The current Boise community has a lack of strong branded podcasts which reduces the opportunity for entertainment in that field. By creating a newly innovative podcast it can bring an aspect to the community that has not been seen before. The project will directly impact the general public (fans), the podcast employees, and myself by providing additional entertainment and revenue.

Degree Program

Bachelor of Arts in Interdisciplinary Professional Studies


Margaret Sass, J.D., Ed.D.

Robbs, Chandler (2023) Google Analytics Screenshots.pdf (111 kB)
Google Analytics screenshots April 2023

Robbs, Chandler (2023) Instagram Insights Screenshot.pdf (357 kB)
Instagram Insights screenshots April 2023



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