When practitioners and researchers develop structured surveys, they may use Likert-type discrete rating scales or continuous rating scales. When administering surveys via the web, it is important to assess the value of using continuous rating scales such as VASs or sliders. Our close examination of the literature on the effectiveness of the two types of rating scales showed benefits and drawbacks. Many studies recommended against using sliders due to functional difficulties causing low response rates.
This is the peer reviewed version of the following article:
Chyung, S.Y.; Swanson, I; Roberts, K; and Hankinson, A. (2018). "Evidence‐Based Survey Design: The Use of Continuous Rating Scales in Surveys". Performance Improvement, 57(5), 38-48.
which has been published in final form at doi: 10.1002/pfi.21763 This article may be used for non-commercial purposes in accordance with Wiley Terms and Conditions for Self-Archiving.
Chyung, Seung Youn (Yonnie); Swanson, Ieva; Roberts, Katherine; and Hankinson, Andrea. (2018). "Evidence‐Based Survey Design: The Use of Continuous Rating Scales in Surveys". Performance Improvement, 57(5), 38-48.
Available for download on Wednesday, May 01, 2019