2018 Graduate Student Showcase

Title of Submission

Exploring Commodified Identity

Degree Program

Fine Arts, MFA

Major Advisor Name

Chad Erpelding

Type of Submission

Visual or Performing Arts Presentation


My work explores commodified identity. I'm interested in how one's identity is composed of various products and iconography. Recently, I have been exploring identity within endurance sports and athletic subcultures. I hope to create a dialogue about the various ways one can subscribe and self-brand to represent themselves as an "athlete", "runner", "cyclist" etc. This work is meant to open a conversation and illustrate a deconstruction of the various products and motifs that compose one's identity within various athletic genres.

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